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🔹 Module 1: Think Like an Entrepreneur - Explore what it means to be an entrepreneur and how to build the mindset for growth, creativity, and resilience.
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1.1 What Is an Entrepreneur?
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1.2 Epistemology: How Do We Know What Works in Business?
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1.3 The Growth Mindset vs Fixed Mindset
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1.4 Resilience and Failure: Learning to Bounce Back
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1.5 Thinking Critically and Creatively
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1.6 Decision-Making Under Uncertainty
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1.7 The Power of Grit and Long-Term Vision
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Module 1 Quiz: Mindset & Foundations
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Recommended Reading on Entrepreneurial Mindset
🔹 Module 2: Find Your Big Idea - Learn how to spot problems worth solving and shape your ideas into business opportunities.
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2.1 Problem Solving: Start With Pain Points
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2.2 The Idea Generation Toolkit
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2.3 Trends, Timing & Timing It Right
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2.4 Evaluating Your Idea: Is It Viable?
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2.5 Market Research Made Simple
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2.6 Knowing Your Audience: Who Will You Serve?
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2.7 Crafting a Clear Value Proposition
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Module 2 Quiz: Ideas & Opportunity
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Recommended Reading on Innovation & Idea Testing
🔹 Module 3: Make It Real - Turn your idea into a real-world product, service, or experience that people want to buy.
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3.1 Product vs Service vs Experience
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3.2 Building a Minimum Viable Product (MVP)
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3.3 Naming Your Business and What Makes It Stick
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3.4 How to Test and Get Feedback Early
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3.5 Prototyping and Simple Product Design
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3.6 Legal Basics: Business Structure, IP, and Protection
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3.7 Planning Your First Offering
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Module 3 Quiz: Making It Real
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Recommended Reading on MVPs and Prototyping
🔹 Module 4: Your Brand Story - Define who you are, what you stand for, and how to communicate it through design, tone, and emotion.
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4.1 What Is a Brand, Really?
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4.2 Telling Your Origin Story
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4.3 Creating a Mission and Vision Statement
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4.4 The Power of Consistency in Brand Identity
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4.5 Tone of Voice: Speak So People Listen
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4.6 Simple Design Tips for Beginners
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4.7 Logo, Colours & Style Guide Basics
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Module 4 Quiz: Branding Basics
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Recommended Reading on Branding and Storytelling
🔹 Module 5: Marketing Magic - Learn how to get your product into the world using smart, modern marketing that connects with real people.
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5.1 Intro to Marketing for Beginners
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5.2 Understanding the Customer Journey
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5.3 How to Use Social Media Effectively
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5.4 Building a Simple Website or Landing Page
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5.5 Email Marketing: Your First 100 Subscribers
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5.6 Content Marketing 101: Blogs, Reels & More
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5.7 How to Sell Without Being Pushy
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Module 5 Quiz: Marketing Strategy
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Recommended Reading on Modern Marketing Tactics
🔹 Module 6: Let’s Talk Money - Master the basics of pricing, budgeting, and understanding where your money’s going.
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6.1 How Does a Business Make Money?
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6.2 Intro to Revenue, Profit, and Costs
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6.3 Setting the Right Price
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6.4 Budgeting for Beginners
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6.5 Essential Financial Calculations: ROCE, Profit Margin, Break-Even & More
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6.6 Cash Flow: Why It Matters Most
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6.7 Simple Tools to Track Your Finances
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Module 6 Quiz: Business Finance
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Recommended Reading on Money and Finance for Entrepreneurs
🔹 Module 7: Tools, Tech & Time - Discover the tools and tactics that save time, reduce stress, and let you run lean.
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7.1 Time Management for Entrepreneurs
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7.2 Intro to Productivity Tools
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7.3 Basic Accounting & Invoicing Tools
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7.4 Using AI and Automation Wisely
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7.5 How to Work with Freelancers and Teams
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7.6 Systems Thinking: Build Once, Reuse Often
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7.7 Tracking Progress and Staying Accountable
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Module 7 Quiz: Efficiency & Tools
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Recommended Tools & Resources Guide
🔹 Module 8: Your Launch Blueprint - Launch your business with confidence using our clear, step-by-step plan.
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8.1 What Makes a Successful Launch?
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8.2 Your 30-Day Launch Plan
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8.3 Getting Feedback Before Going Live
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8.4 How to Attract Your First Customers
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8.5 Managing Your First Sales
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8.6 Refining Based on Results
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8.7 Planning for the Next Phase
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Module 8 Quiz: Ready to Launch?
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Recommended Reading on Launching and Scaling
Course Reading List
